Google Changes to combat spam

Google has made further changes to its search algorithm, this time to reduce spam in search results.



The recent changes Google is making to its search engine algorithm are designed to reduce the "webspam" thereby aim to increase the quality of the results to be displayed. The image that has always given the company is to provide users with the most efficient service possible to meet your needs.



Those who manage to gain places in the search engine position using techniques that are intended to "trick" Google will be seriously affected, since the new update will detect better web that do not meet the quality guidelines of the company. So everyone who uses keyword stuffing, link networks, cloaking, automatically created for SEO content, badly copied content, among other things to know that will not work now so easy, and on other occasions we talked about penalties Google imposed to sites that do this type of fraud.



The changes will apply in a few days in all languages, and to our knowledge so far, will be affected by between 3% and 5% of the searches. Please note that the main objective of this update is to eliminate spam , although the difference between the two is not so clear is the intent of the largest spam. However Google in each publication says something about the White hat SEO and Black hat SEO, hoping that people stop trying to find vulnerabilities in its positioning system to take advantage of it.



The new update is called Google Penguin and represents their attempts to achieve higher quality sites. They aim to make the lack of content SERPs junk, so every administrator should review their sites and "clean" according to the requirements of Google so you will not have consequences. The easiest way is rarely correct.



The results of this update will be those that demonstrate the thoroughness of the work of Google and even then we will not know the extent of the affected sites. For my part I will watch for changes in the SERPs, and I imagine many do the same.


Author : Amlan Maiti
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